Framework component | Features | Benefits |
Data CaptureiApply - collects customer data accurately and efficiently, improving the customer experience and reducing costs. | - Save and retrieve functionality
- Mandatory fields, error messages and business rule validation
- Pre-qualification checklists
- Email alerts for processing staff
- Dynamically generated PDFs containing all application data
| Can be used anywhere that data needs to be collected in a self service fashion: - Account opening
- Loan applications
- Change of details
- Changing product options
- Online Fact Finds
Transforms long paper forms into simple online processes |
Data state managementd2 Bank - a data aggregation store that enables the creation of a single view of the customer. | - Centralise customer information from a variety of data sources
- Integrates data from legacy systems
- Segments customer data based on needs not demographics
- Keep track of updates through many customer touch points
| - Build a single customer view
- Identify high value customers
- Indentify cross selling opportunities
- Manage data in a transitional state
- Create a single repository of information, not just a data warehouse
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Data presentmentmy2ic - a secure multi-purpose dashboard for presenting data in an entitled and targetted manner | - Secure delegated authority module
- Collect and present data from a range of sources
- create targetted marketing campaigns and offers
| - Allows users to give trusted third party advisors access to data in a secure manner
- Gives users a convenient way to compile a concise view of their summary "net worth" position
- give specific offers to customers based on the customer's actual (not perceived) situation
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Immediacy and detailiPublish - content management to create consistent communications - including the ability to "entitle" and "target" content | - Single content editor across a broad range of content sites including websites intranets, portals, outbound email campaigns and logged in and entitled content
- Easy to use WYSIWYG content editor
- Consistent navigation between admin console and website
- Allows for different authority levels - administrators, editors, writers and viewers
- Ability to manage a number of sites from one admin consoler
- Delegated authority module for different publishing tasks
| - No programming knowledge needed
- Direct content to public and private audiences
- Develop branded sites for specific groups
- Update content anywhere there's an internet browser
- Meet customer needs for "immediacy and detail"
- Create targetted and value added content
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real-time market research Analytics - a data analytics engine that provides real-time insights into a customer's online behaviour*
| Live dashboards over a data stream (i.e. an online application) that can report on: - What functions are being used
- What data is being added or updated
- What values are being entered or updated
- How long a function remains in a particular state
- How often a function is being used
| - Real-time insights into online behaviour
- Ad-hoc reports can be created "on the fly"
- Additional processing of data can be carried out via other reporting services or graphing tools
- Provides a rich data stream that can be used for:
- marketing (behavioural insights)
- Fraud detection
- Automated record of advice
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