"At Taten, our focus is on "delivering profitable customer relationships," says CEO Jeff Lim.

"At a fundamental level this means three things:

• Making the customer the focal point of your business
• Extracing costs out of your business
• Selling more products and services

"Over the last 18 years, we have worked with companies who understand these three principle business drivers.   However, there are still many companies out there who know they have a problem with either establishing a single view of their customers, offering the right product at the right time, communicating cost-effectively or adopting a customer rather than "process" focus to their business .  But they can't quite work out how to solve these challenges."

According to Jeff, the key to solving these challenges is a combination of three factors:

• aligning the technology with the strategic vision of the business
• deploying a flexible solution in a reasonable time frame and at a reasonable cost and
• aligning the business processes with the value proposition of the business.

"Because we have worked with many of Australia's leading financial institutions, we realised there were eight major structural inefficiencies afflicting the financial services industry. Our Financial DataHub solution is a direct response to those challenges and is offered as either a licensed system or a hosted or cloud computing solution.

"In essence we solve some of the biggest challenges facing financial services companies who want to grow their business or materially extract costs from their operations. We do this by creating a coordinated and structured ecosystem of data, processes, infrastructure and people, designed to not only offer solutions for today’s challenges but also enable a culture of continuous improvement and operational flexibility to keep adapting to tomorrow's challenges.

"We just happen to use leading and innovative technology, creative processes and people to develop unique solutions for our customers.

"We invite you explore our website,  drop us a line or call us on (03) 9684 0288 to see if there are ways we can help you deliver more profitable customer relationships. "